Looking back at the Mini Cooper Big Love Expo, we celebrate not just an iconic car but a lifestyle built on fun. This event captured the playful and youthful of MINI, reflecting its legacy of innovation and adventure over the past 65 years.

From vibrant color to immersive installations, the expo was designed to embody the kidult mindset—where curiosity and joy know no age. Our team took part in bringing this vision to life, crafting a space where MINI fans could fully experience the brand’s dynamic identity.